SK Crochet

The project aims to establish a compelling brand identity for "SK Crochet," an online business specializing in handmade crochet products. The focus is designing a minimalist logo that embodies the brand's vibrant and colourful essence, using a unique combination of bright Teal and Pink.

In addition to the logo design, the project includes creating packaging solutions that reflect the brand's aesthetic and enhance the unboxing experience for customers. Furthermore, developing a cohesive and visually appealing social media feed will ensure a consistent brand presence across various platforms.

The project's key achievement is a captivating brand identity that showcases the colourfulness and uniqueness of SK Crochet, packaging that enhances the customer experience, and a visually engaging social media feed that attracts and engages the target audience.